Tag: advertisers

As previously blogged about here, the FTC actively continues its assault on paid-for rankings, ratings and review websites. The FTC’s Endorsement Guides provide ... Read Article

Congratulations to our number 1 ranked networks for 2020! Best CPS/Affiliate Network: Rakuten Affiliate NetworkBest CPA Network Overall: ClickboothBest CPA Network for ... Read Article

Every day, you’re faced with choices. In fact, researchers say the average adult makes around 35,000 choices per day on everything from ... Read Article

By Chris Trayhorn, CEO and Founder, mThink/Blue Book Most affiliate marketing networks are pretty cautious about connecting their advertisers directly with publishers. The ... Read Article

Not all affiliate marketing networks are created equal. So if you’re a brand trying to increase your margins, choosing “any old” network ... Read Article

“There are only two things that matter to me. Does the traffic perform, and do I trust the people running the network? ... Read Article

Interview with Adam Weiss, General Manager and SVP, Rakuten Affiliate Network Should advertisers or publishers care about whether their network partner(s) are ... Read Article

Interview with Erin Cigich, CEO of Clickbooth Should advertisers or publishers care about whether their network partner(s) are investing in new technology ... Read Article

Imagine a new advertiser coming to you to launch a new product. What’s the process between contract and launch? For every new ... Read Article

Influencer marketing has noticeably changed the affiliate marketing industry over the past few years. Advertisers look to influencers to provide native, authentic ... Read Article

Is it possible for the performance marketing industry to police itself in any meaningful way? It’s a question that has been asked ... Read Article