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You Can Build Successful Lead Partnerships! Here Are 5 Questions To Get You Started

March 21, 2023 by Nick Aragon, Vice President of Business Development, Consumer Pathways at Digital Media Solutions

For advertisers, scaling their business often means finding the right lead providers. A robust flow of opted-in prospects can make the difference between a good year and a stellar year. In order to find reliable leads that convert, advertisers and publishers need to forge productive partnerships that work for both parties, which begins with asking the right questions. As we … [Read more...]

5 strategies to create better content

December 5, 2022 by CrakRevenue

 Create content that represents you What are we talking about when we refer to content creation? This idea seems increasingly broad, encompassing, among other things, the world of marketing and communication and touching various mediums and formats. Videos, blog articles, images, logos, banners, landing pages, conversion funnels… Each little detail presented to a web … [Read more...]

Jumpstart your 2023 affiliate marketing growth with these must-consider partners

October 16, 2022 by Alexandra Forsch, president of Awin US

In our first post, we outlined a roadmap for the right way to conduct an efficient partner audit based on brand needs and goals. Today’s post will give you specific recommendations for expanding your program with scalable partners that deliver incremental sales and profit.  Expanding your affiliate partner mix It’s time to consider what new partnerships will drive scalable, … [Read more...]

Retail Publisher Strategy: Making The Leap to CPA & Lead-Gen

November 8, 2012 by Russell Peachman

Many publishers promoting retail advertisers on a cost-per-sale basis are hesitant to move to the “other side” and promote customer acquisition or lead generation offers. Perhaps they don’t think it fits their model or their type of customer. Yet with demand growing among advertisers for new customers, and more US states looking at taxing affiliate sales, now is  the time for … [Read more...]

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Recent Posts

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About mThink

mThink is a specialist digital marketing company based in San Francisco. We focus on media buying, Facebook marketing, direct response, social and mobile. In addition mThink produces the annual Blue Book Rankings of major performance marketing networks. Read More »

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