Verified Blue Book Partner

Awin Group

★ #2 in Best Cost-Per-Sale Affiliate Networks

Awin is one of the largest affiliate networks in the world, with more than a million publishers and 30,000 advertisers. Since August 2025 it has also run the former ShareASale programs on its own platform.

VerticalseCommerceTravel
ChannelsWebsitesDigital MediaContent Marketing+1
Tracking platformIn-house
HQBerlin, Germany
Founded2000

Overview

Blue Book's Take

Awin has run affiliate programs since 2000, when it launched in the UK as Affiliate Window, and today it is part of the Axel Springer group. Its strength is breadth: Awin counts more than a million publishers and 30,000 advertisers, with retail, travel, telecom, and finance as its core verticals. US affiliates who knew it as ShareASale are now on the same platform. Awin moved ShareASale's advertisers and publishers across in August 2025 and closed the old system that October.

In their own words

Awin connects retailers, agencies, and publishers with a global network of affiliate partners.

Company

Founded
2000
Headquarters
Berlin, Germany
Coverage
Global, Europe, USA, UK

Blue Book Rankings

Our opinion, based on our annual survey of 20,000+ performance marketers, the Blue Ribbon Panel and our own analysis. How Blue Book ranks, since 2003.

For brands

Benefits to brands

Awin is a global affiliate marketing network with a diverse range of partners, offering an intuitive platform and specialist account management teams to help advertisers drive their online strategies forward.

How they work with advertisers

Brands pay Awin a monthly platform fee and a tracking fee on the value of each sale, and set the commission they pay partners on top. The entry plan, Access, is self-managed and suits smaller programs; Accelerate and Advanced add deeper reporting and automation for larger ones. Recruiting runs through a directory of more than a million partners, covering content sites, influencers, cashback, and voucher publishers.

Elevator pitch
The Trusted Affiliate Platform
Channels
WebsitesDigital MediaContent MarketingInfluencer Marketing

Connect with Awin Group

Advertisers: request a conversation about running campaigns with this network.

Submitting sends your enquiry to Blue Book, who route it to the network.

For affiliates

Awin is an affiliate marketing network that connects publishers with top global brands to promote products and services, helping them earn consistent and faster payments. Awin's intuitive platform, expert support team, and trackable links provide a seamless experience for publishers.

Elevator pitch
Partner With The World's Leading Brands
Support for publishers

Publishers apply with a deposit of $1 (or the local equivalent), which is paid back with the first commission payment. Awin pays on the 1st and the 15th of the month, or monthly if the publisher prefers, once confirmed commission reaches a threshold the publisher sets; the lowest allowed is $20, £20, or €20. Programs run across retail, travel, telecom, and finance, and publishers who were on ShareASale now find those programs in the same Awin account.

Minimum payout
$20
Payout frequency
Twice monthly
Payment methods
ACH/Direct DepositPayoneerWire

Join Awin Group

Affiliates: apply directly to Awin Group.

Sign up to Awin Group

Content & Media

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