Tag: Mobile

Mo-Lo-So-Glo Revoution and the Death of Douchbaggery

Three huge trends are coming together in performance marketing and are going to change the way we do business. The question is, ... Read Article

Rakuten LinkShare Study on Global Affiliate Marketing Uncovers Key Findings for Online Advertisers Expanding Overseas

NEW YORK CITY – June 18, 2013 – Rakuten LinkShare today announced the results from a commissioned study by Forrester Consulting on ... Read Article

New Report: eCommerce On Mobile Ready To Boom

comScore’s 2013 Mobile future In Focus report was released on Thursday and delivers up-to-date insights into the state of the mobile marketplace. ... Read Article

LinkConnector Merchant Offers Go Viral with the Network’s Newest Technology, Shareable Offers

Press Release LinkConnector’s Newest Technology, Shareable Offers, Gives Consumers the Ability to Dynamically Share Offers from Affiliate Sites, Giving Merchant Offers and ... Read Article

Amazon's $4 Billion E-Commerce War Chest

Forrester Research senior analyst Andy Hoar delivered a fascinating keynote at the Rakuten Linkshare Symposium last week.  His theme was the continuing ... Read Article

Retargeting Will Transform Mobile Marketing in 2013

The hurdles were high but now – for the first time – mobile retargeting on a global scale has become a reality. ... Read Article

Five Ways Mobile Can Succeed in the Affiliate Channel

We all know that mobile commerce is poised to explode in the next few years. While its adoption has seemed slow when ... Read Article

Apple vs. Google: The Mobile Search War Heats Up

With the release of the iPhone5 and iOS6, attention has become focused on the competition between Apple and Google for local and ... Read Article

Facebook Makes Its Mobile Move

Facebook today began to allow its data to be used for targeting mobile advertising in apps and websites. This is an extension ... Read Article

Twitter Might Be The Key To Mobile Performance Advertising

Twitter could change the performance marketing sector if they only made self-serve, auction-priced advertising available. That would open up a massive audience ... Read Article

Facebook Mobile Ads Delivering $10 eCPM

TBG Digital reports that Facebook’s mobile-only Sponsored Stories ad format is getting 1.14% CTR, $0.86 CPC and $9.86 eCPM. Those figures represent ... Read Article

mCommerce & Mobile Search Overtaking Desktop

By Chris Trayhorn   Affiliate Window just released a white paper that examines the growth in mobile commerce on their network, with ... Read Article

Insane Mobile Ecosystem Revealed!

The craziness of the mobile marketing ecosystem leaps out and grabs you by the throat in the latest update to Luma Partners' ... Read Article

If This Doesn't Persuade You To Put Campaigns On Mobile, Nothing Will

How massive is mobile? Absolutely huge. More than you even think. A new analyst report reveals that mobile devices have now achieved ... Read Article

60% Of Mobile Performance Ads At Risk?

Eight mobile ad networks are collaborating to come up with a new way to track iPhone and iPad users. The initiative, called ... Read Article
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