• Why Financial Brands Find Huge Success in Affiliate Marketing

    A well-known fact in the industry, financial and fintech advertiser affiliate marketing budgets are on the rise as more financial brands hop ... Read Article

    Thinking Smart

    For more than 30 years, Newton- Evans Research Company has been studying the initial development and the embryonic and emergent stages of ... Read Article

    Customer Relationships and the Economy

    A little over a year ago, the challenges facing the global energy and utilities market were driving a significant wedge between utilities ... Read Article

    Be a People Person

    I have to admit it. Despite all the exciting new technologies out there, I am finding myself to be a people person ... Read Article

    Utility Mergers and Acquisitions: Beating the Odds

    Merger and acquisition activity in the U.S. electric utility industry has increased following the 2005 repeal of the Public Utility Holding Company ... Read Article

    Customer Service in the Brave New World of Today's Utilities

    A NEW GENERATION OF CUSTOMER Today's utility customers are energy dependant, information driven, technologically advanced, willing to change and environmentally friendly. Their ... Read Article

    Con Edison

    Consolidated Edison Co. of New York (Con Edison) is a regulated utility serving 3.2 million electric customers in New York City and ... Read Article

    Pepco Holdings, Inc.

    The United States and the world are facing two preeminent energy challenges: the rising cost of energy and the impact of increasing ... Read Article

    Business Intelligence: The 'Better Light Bulb' for Improved Decision Making

    Although some utilities have improved organizational agility by providing high-level executives with real-time visibility into operations, if they're to be truly effective, ... Read Article