Tag: Data

Who Owns Marketing’s Most Valuable Signals?

Over the past few months, several seemingly unrelated developments have pointed in the same direction. At Cannes, marketers argued that AI makes ... Read Article

Interview with Adam Weiss

Adam Weiss is the general manager of Rakuten Affiliate Network and has been with the company in a variety of roles for ... Read Article

The Future Of Performance Marketing?

The CPA side of the affiliate marketing community has been shaking out for two or three years now.  We’ve seen huge networks ... Read Article

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