Tag: 12 – July/August 2006

Fair Game

In-game advertising offers geotargeting of a captive and highly lucrative audience.National advertisers looking to reach mass audiences have had few choices online. ... Read Article

Domain Reign

Domains are the undeveloped land on which e-commerce properties are built and like real estate, it's about location, location, location.Gary Kremen is ... Read Article

Full Steam Ahead: Q & A with Chris Henger

Performics' new VP of affiliate marketing claims the industry is still growing and is fueled by performance-based marketing.

Jeremy Palmer: The Million Dollar Man

Jeremy Palmer knew he had the entrepreneurial spirit. He just hadn't found the right thing to let it soar. He knew there ... Read Article

The Lure of Youth

They're wired, they're affluent and they are a largely untapped market. This prized group is teens. They are often referred to by ... Read Article

Follow Up or Fall on Your Face

Guerrilla affiliates know well the importance of customer followup and prospect follow-up because they know what it takes to succeed in business.Why ... Read Article

Search Marketers Target iPod Users

Discover how your business can leverage podcasts before it's too late.Everyone's talking about podcasts, those audio files downloaded from the Web and ... Read Article

Mistakes Lead to Success

Learn from your missteps and the path to affiliate success will be paved with opportunity.Lurk around any affiliate marketing forum for more ... Read Article

Over-the-Counter Advice for a Healthier Home Page

A double dose of design is not nearly as potent as performance for a site that needs a checkup.What does design mean ... Read Article

Summer Reading Extravaganza

Forget about what Oprah's recommending. Put away the latest from Philip Roth and that potboiler from James Patterson. It's summertime and what's ... Read Article

Recess Is Over

Back-to-School promotions can lead to big bucks if online marketers start early.Back to school is a big deal for affiliates - it ... Read Article

Music Needs Tuning

The complex space needs some harmony before online marketers start to sing.Imagine you're a publisher trying to parlay your expertise and passion ... Read Article