• Guerrilla Generosity

    With the holiday season waiting just over the calendar horizon, I can't help but remember how holidays are disasters for the unprepared. ... Read Article

    Special Order

    News of the death of the catalog is greatly exaggerated. It's no secret that the catalog retail universe is a big one. ... Read Article

    Big Brands Believe

    TV commercials and print ads aren't dead yet. Major brands still believe in traditional media. After all, a blockbuster commercial with a ... Read Article

    Santa in September

    Kathy Eickenberg, who runs PurpleBearsShopnEarn.com, knows exactly what she is going to do this holiday season to ramp up her Christmas sales. ... Read Article

    The Social Security

    Sites that rely on user-generated content are altering the human fabric of the Internet and the way that performance marketers reach out ... Read Article

    Performance Powerhouse: Q & A with Steve Denton

    Earlier this year Steve Denton was named president of LinkShare, following the resignations of Chairman and CEO Stephen Messer and President and ... Read Article

    eBay: What's in Store

    Describing eBay as a commerce website is like saying Elvis was a singer. The 11-year-old company that began as a virtual flea ... Read Article

    Scott Hazard: The Performer

    Despite having many talents that often thrust him to the forefront, Hazard is a modest man who typically shuns the spotlight.For more ... Read Article

    CJ's Missing Link

    When Commission Junction announced its Link Management Initiative (LMI) on May 23, the reaction from the affiliate community was swift and decisive. ... Read Article

    Going Out Is In

    Companies are outsourcing affiliate managers to fuel online marketing programs. Former London-based freelance writer Rob Palmer knew he was on to something ... Read Article

    Full Steam Ahead: Q & A with Chris Henger

    Performics' new VP of affiliate marketing claims the industry is still growing and is fueled by performance-based marketing.

    Jeremy Palmer: The Million Dollar Man

    Jeremy Palmer knew he had the entrepreneurial spirit. He just hadn't found the right thing to let it soar. He knew there ... Read Article

    The Lure of Youth

    They're wired, they're affluent and they are a largely untapped market. This prized group is teens. They are often referred to by ... Read Article

    Follow Up or Fall on Your Face

    Guerrilla affiliates know well the importance of customer followup and prospect follow-up because they know what it takes to succeed in business.Why ... Read Article

    Search Marketers Target iPod Users

    Discover how your business can leverage podcasts before it's too late.Everyone's talking about podcasts, those audio files downloaded from the Web and ... Read Article

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