• Optimize Your Blog for Search

    Some folks compare organic search marketing to public relations, where you are trying to get free attention for your business. They further ... Read Article

    Going to the Mat

    In the last two issues of Revenue magazine I've written about mistakes that affiliates make, highlighting common errors that most affiliates commit ... Read Article

    Introducing Dr. Makeover

    Not every website needs a complete redesign. Contrary to what most Web designers tell you, designing a website for results, or what ... Read Article

    Get a Second Life

    Living in a virtual world may lead to innovation in the physical world.

    Guerrilla Generosity

    With the holiday season waiting just over the calendar horizon, I can't help but remember how holidays are disasters for the unprepared. ... Read Article

    Special Order

    News of the death of the catalog is greatly exaggerated. It's no secret that the catalog retail universe is a big one. ... Read Article

    Big Brands Believe

    TV commercials and print ads aren't dead yet. Major brands still believe in traditional media. After all, a blockbuster commercial with a ... Read Article

    Santa in September

    Kathy Eickenberg, who runs PurpleBearsShopnEarn.com, knows exactly what she is going to do this holiday season to ramp up her Christmas sales. ... Read Article

    The Social Security

    Sites that rely on user-generated content are altering the human fabric of the Internet and the way that performance marketers reach out ... Read Article

    Going Out Is In

    Companies are outsourcing affiliate managers to fuel online marketing programs. Former London-based freelance writer Rob Palmer knew he was on to something ... Read Article

    Recess Is Over

    Back-to-School promotions can lead to big bucks if online marketers start early.Back to school is a big deal for affiliates - it ... Read Article

    Music Needs Tuning

    The complex space needs some harmony before online marketers start to sing.Imagine you're a publisher trying to parlay your expertise and passion ... Read Article

    Fair Game

    In-game advertising offers geotargeting of a captive and highly lucrative audience.National advertisers looking to reach mass audiences have had few choices online. ... Read Article

    Domain Reign

    Domains are the undeveloped land on which e-commerce properties are built and like real estate, it's about location, location, location.Gary Kremen is ... Read Article

    Full Steam Ahead: Q & A with Chris Henger

    Performics' new VP of affiliate marketing claims the industry is still growing and is fueled by performance-based marketing.

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