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So What's Next for Affiliate Marketing?

August 11, 2014 by Melissa Feemster

Affiliate marketing just celebrated its 20th birthday and – wow – has it changed! Just look at the last few years. New and different affiliate models continue to appear, the world is getting smaller through the international reach of publishers, and the customer journey and experience have become ever so scrutinized. This is coupled with the consumer shift in consumption -- … [Read more...]

10 Ways To Boost Revenue in 2014

February 18, 2014 by Melissa Feemster

Given that industry analysts at Forrester predict that the affiliate marketing industry will grow to $4.5B by 2016, now is the perfect time to refine your program, pick up some new, good habits, and set the foundation for a record setting 2014. Here are 10 recommendations to help in this. 1. Leverage the channel’s strengths. Affiliate marketing is great for driving new … [Read more...]

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About mThink

mThink is a specialist digital marketing company based in San Francisco. We focus on media buying, Facebook marketing, direct response, social and mobile. In addition mThink produces the annual Blue Book Rankings of major performance marketing networks. Read More »

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