• Google’s Affiliate Crackdown: A Quest for Quality or a Power Play for Profits?

    Google’s recent crackdown on affiliate marketing is sending shockwaves through the digital marketing community. With sweeping changes supposedly aimed at curbing manipulative ... Read Article

    Trump’s Win Signals Smooth Sailing for Big Tech—And Headwinds for Affiliate Marketers

    Donald Trump’s recent re-election has tech insiders buzzing, and it’s not just about policy. With Elon Musk now firmly in the Trump ... Read Article

    PMA Report: Coupons and Loyalty Programs Dominate. DSPs Surge

    The 2024 U.S. Performance Marketing Association (PMA) survey offers significant insights into current trends among U.S. brands using affiliate programs. Key takeaways ... Read Article

    FTC Cracks Down on Fake Reviews: Affiliate Marketers Brace for Impact

    The Federal Trade Commission (FTC) has unveiled a groundbreaking rule aimed at combating fake reviews and testimonials. While the rule has been ... Read Article

    Four Key Trends Shaping Affiliate Marketing

    The affiliate marketing industry is undergoing significant transformations as it approaches a projected global value of $15.7 billion by the end of ... Read Article

    Why Breaking Up Monopolies Would Be Great For Affiliate Marketers

    The ongoing antitrust case against Google is centered on its alleged monopolistic behavior in search, advertising, and mobile operating systems. One of ... Read Article

    The State of Mobile in 2024

    An interview with Taras Kiseliuk, CEO of ClickDealer In an insightful interview, Taras Kiseliuk, ClickDealer’s CEO delves into the transformative trends in ... Read Article

    Creating A Best-Of-Breed Publisher Platform

    An interview with FlexOffers’ Chuck Ryan FlexOffers has been a Blue Book top 5 network for several years now, a huge achievement ... Read Article

    Maxime Bergeron of CrakRevenue Discusses The Keys To Their Sustained Top 5 Network Ranking

    In this exclusive interview, Maxime Bergeron, CEO of CrakRevenue, reveals the key factors driving affiliates to choose their network over others. He ... Read Article

    mThink Review: MaxBounty’s Conversion-Boosting Owned + Operated Campaigns

      Affiliate marketing is constantly evolving however one thing remains the same: it is intensely competitive. Affiliates must continuously search for new ... Read Article

    Interview: Holiday e-commerce and trends for 2024 with ClickDealer CSO Jane Ejim

    In this interview, Jane Ejim, CSO of ClickDealer, discusses the company’s innovative strategies in e-commerce. ClickDealer runs campaigns with many major brands ... Read Article

    2023: Challenges, Opportunities & Predictions

    A conversation with one of the most insightful people in the industry, Maxime Bergeron of CrakRevenue. What do you think will be ... Read Article

    Four Moments That Changed Performance Marketing Forever

    In 2007 I sat on the advisory committee for AdTech, at that time the biggest online marketing exhibition in the world. When ... Read Article

    Winning In A Changing World: An Interview with Taras Kiseliuk, CEO of ClickDealer

    Performance marketing is evolving rapidly, gaining budget share from more traditional channels while offering brand owners the ability to shift strategy quickly ... Read Article

    Crypto Griftonomics And Influencers In Affiliate Marketing

    In so many ways, affiliate marketing is an amazing positive in the world. It offers many affiliates a chance to make money ... Read Article
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