Author: Alexandra Forsch, president of Awin US

In our first post, we outlined a roadmap for the right way to conduct an efficient partner audit based on brand needs ... Read Article

We’re all excited about the investment in the affiliate channel and recognition of the value it brings to brands. Historically, CMOs have ... Read Article

Affiliate marketing is on a roll. In January LinkedIn named affiliate marketing as one of the most in-demand skillsets, which was no surprise as brands are set ... Read Article

The affiliate channel has always had a chameleon like ability to adapt to its environment. However, as consumer and regulatory concerns about ... Read Article

The world has entered a new digital era. In June 2018, Apple announced their latest revision of the Safari browser and details ... Read Article