• Facebook Makes Its Mobile Move

    Facebook today began to allow its data to be used for targeting mobile advertising in apps and websites. This is an extension ... Read Article

    Achieving ROI With Social Media

    At a time when pretty much every organization or affiliate has a social media presence, it’s amazing how many don’t have any ... Read Article

    The Future Is Bright for Digital CPS

    Affiliate marketing is in a constant state of flux and with the recent changes in the CPA space it is easy to ... Read Article

    The Lead Generation Marketplace Grows Up

    The lead generation industry has matured and is now reaching an inflection point. While some companies will fall by the wayside, it ... Read Article

    Summer Conference Recap: Accountability and Compliance Take Center Stage

    It has been a busy summer for online marketing professionals. LeadsCon East and Affiliate Summit East were scheduled three weeks apart, making ... Read Article

    Let’s Call it ‘Anti-social’ Media

    I’m confused why we refer to this world of Facebook, Twitter, LinkedIn, Foursquare, Pinterest, YouTube, Google+, MySpace, etc., as “social” media. From ... Read Article

    Twitter Might Be The Key To Mobile Performance Advertising

    Twitter could change the performance marketing sector if they only made self-serve, auction-priced advertising available. That would open up a massive audience ... Read Article

    Daily Deals Dead? Or The Future Of The Industry?

    The former darling of the daily deals industry, Groupon, yesterday suffered a terrible day on the stock market, falling 6.5%. It is ... Read Article

    Report: Rakuten LinkShare Performance Marketing Study Uncovers Strong Growth Opportunities in $4.5B Industry

    Press Release  NEW YORK CITY – June 26, 2012 – Rakuten LinkShare today announced the results of a study it commissioned by ... Read Article

    mCommerce & Mobile Search Overtaking Desktop

    By Chris Trayhorn   Affiliate Window just released a white paper that examines the growth in mobile commerce on their network, with ... Read Article

    46% of Small Businesses Still Don't Have Websites

    Sponsored Partner Content It’s hard to believe, but true: A recent Ad-ology survey found that a whopping 46% of small businesses still ... Read Article

    Online Boom In Russia As Population Comes Online

    If you are interested in what's happening online and in the start-up community in Russia - and you should be - then ... Read Article

    80% Of Facebook Users Never Respond To Ads

    80% of Facebook users have never bought anything as a result of seeing an ad on the site. Reuters, who reported the ... Read Article

    More Networks In Trouble. This Is Great News!

    This has been a week of bad news about CPA networks - this is great for the industry!

    Ad Budgets vs. Time Spent: The Metric That Means Opportunity

    I've been talking for three years about networks and publishers positioning themselves to take advantage of the shift online of audiences from ... Read Article

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