By their brief descriptions - "online auction website" and "Internet searching and online advertising company" - it does not sound like eBay ...
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The new geography features auction-based ad exchanges and conglomerated companies with divisions that buy, sell and distribute ads: something that would have ...
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Anne Holland is the president of MarketingSherpa, which aims to help marketers advance by sharing real-world marketing data and hard-won lessons. The ...
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Diamonds, private jets, multi-million-dollar mansions, haute couture, luxury vehicles and high-end handbags - customers looking for upscale goods and services could probably ...
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You may or may not approve of what they are marketing, but nearly everyone can learn something from the strategies that the ...
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It's that time of year again when we ask industry movers and shakers to look back at the past 12 months and ...
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TV commercials and print ads aren't dead yet. Major brands still believe in traditional media. After all, a blockbuster commercial with a ...
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Sites that rely on user-generated content are altering the human fabric of the Internet and the way that performance marketers reach out ...
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Describing eBay as a commerce website is like saying Elvis was a singer. The 11-year-old company that began as a virtual flea ...
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For online marketers, green could be the new gold. The events of the past year opened the eyes of many consumers to ...
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The complex space needs some harmony before online marketers start to sing.Imagine you're a publisher trying to parlay your expertise and passion ...
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Domains are the undeveloped land on which e-commerce properties are built and like real estate, it's about location, location, location.Gary Kremen is ...
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Performics' new VP of affiliate marketing claims the industry is still growing and is fueled by performance-based marketing.
Forget about what Oprah's recommending. Put away the latest from Philip Roth and that potboiler from James Patterson. It's summertime and what's ...
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Back-to-School promotions can lead to big bucks if online marketers start early.Back to school is a big deal for affiliates - it ...
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