• Building Performance through Community, Transparency and Experience

    An Exclusive Q&A with Rakuten Affiliate Network GMs Melissa Feemster and Adam Weiss, Celebrating Five Years as Blue Book’s Best Affiliate Network. ... Read Article

    Blue Ribbon Panel: Interview with Linda Woods

    What are your two or three key performance marketing-related predictions for 2016? 1. New Customer Focus – as retail affiliate marketing continues ... Read Article

    Blue Ribbon Panel: Interview with Nicholas Chrétien

    What are your two or three key performance marketing-related predictions for 2016? First, I predict the continued rise of the mobile market ... Read Article

    Blue Ribbon Panel: Interview with Geno Prussakov

    Are big brands and agencies right to worry about fraud in the performance marketing channel? Not only big ones, but agencies and ... Read Article

    Blue Ribbon Panel: Interview with Jackie Bates

    What are your two or three key performance marketing-related predictions for 2016? With a growing need for relationship-based, humanized marketing, we will ... Read Article

    Blue Ribbon Panel: Interview with Peter Tarr

    What are your two or three key performance marketing-related predictions for 2016? Narrowed focus – I believe that it will be critical ... Read Article

    Blue Ribbon Panel: Interview with Melissa Feemster

    What are your two or three key performance marketing-related predictions for 2016? Next year we will see even more Mobile Shopping/In-store crossover.  ... Read Article

    Mobile Monetization Machine

    Many people know CPAlead for having invented Content Locking and a host of different, innovative, solutions for internet marketers. That’s probably how ... Read Article

    BizProfits CPA Network Announces the Addition of New Verticals to its Range

    Press Release November 23, 2015 – One of the leading CPA networks, BizProfits.com has taken course on active growth and development of ... Read Article

    Blue Book Panel: Interview with Linda Woods

    What do you see as the key differentiators between the leading CPS networks? In one word, attribution. There is a strong dividing ... Read Article

    Blue Ribbon Panel: Policing The Industry?

    Is it possible for the performance marketing industry to police itself in any meaningful way? It’s a question that has been asked ... Read Article

    4 Affiliate Marketing Myths

    Affiliate Marketing has been plagued by myths that can cause apprehension and a lot of questions as to the validity of the ... Read Article

    Blue Ribbon Panel: Interview with Daryl Colwell

    1.       In five year’s time, will the [CPS or CPA] side of the performance marketing industry be bigger in the USA than ... Read Article

    Blue Ribbon Panel: Interview with Matt Frary

    1.       In five year’s time, will the [CPS or CPA] side of the performance marketing industry be bigger in the USA than ... Read Article

    Blue Ribbon Panel: How To Choose A New Network

    Imagine you are the CMO of a major brand wanting to try performance marketing for the first time. How would you choose ... Read Article
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