• Local Offer Network Partnership With Rakuten LinkShare Drives New Business Opportunities for Advertisers and Publishers

    Press Release CHICAGO and NEW YORK CITY – December 6, 2012 – Local Offer Network (LON), a leading provider of e-commerce technology, ... Read Article

    The Benefits Of Going Performance

    One of the most common demands from brand managers and CMOs is the ability to access good quality traffic at scale. The ... Read Article

    The CMO Guide to Affiliate Marketing

    Having built and run multiple performance marketing divisions over the past decade, I’ve learned that the best thing I can do for ... Read Article

    Strong Global Growth of Rakuten LinkShare Network Signals Thriving Affiliate Opportunities for Online Advertisers and Publishers

    Press Release NEW YORK CITY – November 27, 2012 – Rakuten LinkShare today announced significant growth for its performance marketing network in ... Read Article

    AvantLink Launches Canadian Affiliate Network on 7th Anniversary

    Press Release AvantLink.ca Features Exclusively Canada-Focused Merchants   Park City, UT (PRWEB) October 01, 2012   AvantLink, an innovative affiliate network, has ... Read Article

    Cupid Media Expands Internationally with DirectTrack

    Press Release         PITTSBURGH – September 13, 2012 – Direct Response Technologies, a leading provider of global performance marketing ... Read Article

    The Future Is Bright for Digital CPS

    Affiliate marketing is in a constant state of flux and with the recent changes in the CPA space it is easy to ... Read Article

    Summer Conference Recap: Accountability and Compliance Take Center Stage

    It has been a busy summer for online marketing professionals. LeadsCon East and Affiliate Summit East were scheduled three weeks apart, making ... Read Article

    Daily Deals Dead? Or The Future Of The Industry?

    The former darling of the daily deals industry, Groupon, yesterday suffered a terrible day on the stock market, falling 6.5%. It is ... Read Article

    Report: Rakuten LinkShare Performance Marketing Study Uncovers Strong Growth Opportunities in $4.5B Industry

    Press Release  NEW YORK CITY – June 26, 2012 – Rakuten LinkShare today announced the results of a study it commissioned by ... Read Article

    Affiliates Still Losing Commissions To Cookie-Stuffing

    The invaluable Wesley Brandi brings us his latest cookie-stuffing scammer or as he puts it, “Today’s featured fraudster” CouponsUniversity is allegedly defrauding ... Read Article

    Do Networks Offer Agency Services?

    There are no affiliate networks that offer agency services. It doesn’t matter if they focus on CPA or lead generation, of if ... Read Article

    Hydra Dumps 15,000 Affiliates

    Hydra Networks has announced that with immediate effect it has terminated the accounts of over 15,000 publishers. The news comes as part ... Read Article

    ValueClick Exits Lead-Gen?

    ValueClick this week announced the divestiture of their lead-gen business unit, Web Clients. The stated reason is that ValueClick wants to stay ... Read Article

    The Great Divide

    Over the last five years, almost all of the topics I’ve written about focus on some aspect of performance-based advertising. My fascination ... Read Article
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