• Secrets of Social Media Conversion

    Social media traffic is cost-effective and highly scaleable but only if you know how to make it convert. The social media conversion funnel ... Read Article

    Another Thought On Facebook's "Strategic Pivot"

    Those of us that have been in online marketing for a while will remember the old advice to newbies: always buy your ... Read Article

    Guess What Facebook Is About to Do To Thousands Of Your Fans

    Facebook is in the process of pulling the biggest bait-and-switch in history. They have spent years persuading umpteen brands, businesses and boy-bands ... Read Article

    Facebook Buys Israeli Start-Up, Onavo, to Boost Global Internet Access

    In Facebook’s quest to connect the universe or at least the world, the social media titan has acquired Onavo, an Israeli start-up ... Read Article

    The Future of Performance Marketing: More Consolidation & Better Social Media Lead Generation

    Three seemingly disparate events this year — the closing of the Google Affiliate Network (GAN), Facebook introducing CPA buys and Twitter launching

    Mo-Lo-So-Glo Revoution and the Death of Douchbaggery

    Three huge trends are coming together in performance marketing and are going to change the way we do business. The question is, ... Read Article

    LinkConnector Merchant Offers Go Viral with the Network’s Newest Technology, Shareable Offers

    Press Release LinkConnector’s Newest Technology, Shareable Offers, Gives Consumers the Ability to Dynamically Share Offers from Affiliate Sites, Giving Merchant Offers and ... Read Article

    Forget About Clicks! Facebook Scrambles

    If someone asks you how well your ads work, answer a different question. Facebook is facing skepticism on how well Facebook Ads ... Read Article

    Facebook FBX Retargeting Ads Worth 3x More

      As Facebook’s new FBX exchange kicks into gear the networks brokering the inventory are reporting that the market rate for the ... Read Article

    Facebook Makes Its Mobile Move

    Facebook today began to allow its data to be used for targeting mobile advertising in apps and websites. This is an extension ... Read Article

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