• Firefox and Third Party Cookie Blocking

    Web browser developer Mozilla has made it clear that at some point in the near future they will implement third party cookie ... Read Article

    The 6 Most Common Mobile Optimization Mistakes & How To Avoid Them

    It is predicted that over half of all worldwide traffic will come from mobile devices by 2015. Mobile usage and growth statistics ... Read Article

    Apple's Woes Are Good For Performance Marketers

    It has been an article of faith for many mobile marketers that virtually all the profits are to be made from consumers ... Read Article

    Matomy Maximizes Mobile Media Buying with Mobit

    Matomy Media Group today launched a new mobile media buying platform called Mobit, offering conversion tracking, sophisticated campaign optimization and near-realtime reporting. ... Read Article

    MediaWhiz Retires MonetizeIt Brand – Expands Campaigns Worldwide

    The acquisition of MediaWhiz by Matomy Media Group has been one of the big stories for the last few months and its ... Read Article

    New Report: eCommerce On Mobile Ready To Boom

    comScore’s 2013 Mobile future In Focus report was released on Thursday and delivers up-to-date insights into the state of the mobile marketplace. ... Read Article

    LinkConnector Merchant Offers Go Viral with the Network’s Newest Technology, Shareable Offers

    Press Release LinkConnector’s Newest Technology, Shareable Offers, Gives Consumers the Ability to Dynamically Share Offers from Affiliate Sites, Giving Merchant Offers and ... Read Article

    Amazon's $4 Billion E-Commerce War Chest

    Forrester Research senior analyst Andy Hoar delivered a fascinating keynote at the Rakuten Linkshare Symposium last week.  His theme was the continuing ... Read Article

    Retargeting Will Transform Mobile Marketing in 2013

    The hurdles were high but now – for the first time – mobile retargeting on a global scale has become a reality. ... Read Article

    Apple vs. Google: The Mobile Search War Heats Up

    With the release of the iPhone5 and iOS6, attention has become focused on the competition between Apple and Google for local and ... Read Article

    Facebook Makes Its Mobile Move

    Facebook today began to allow its data to be used for targeting mobile advertising in apps and websites. This is an extension ... Read Article

    Twitter Might Be The Key To Mobile Performance Advertising

    Twitter could change the performance marketing sector if they only made self-serve, auction-priced advertising available. That would open up a massive audience ... Read Article

    mCommerce & Mobile Search Overtaking Desktop

    By Chris Trayhorn   Affiliate Window just released a white paper that examines the growth in mobile commerce on their network, with ... Read Article
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