• Amazon's $4 Billion E-Commerce War Chest

    Forrester Research senior analyst Andy Hoar delivered a fascinating keynote at the Rakuten Linkshare Symposium last week.  His theme was the continuing ... Read Article

    Apple vs. Google: The Mobile Search War Heats Up

    With the release of the iPhone5 and iOS6, attention has become focused on the competition between Apple and Google for local and ... Read Article

    Winning Back ”Lost” Customers: Who Do You Woo – and How?

    How many customers does your company lose every year? If you’re like the average company, up to 40 percent of your customers ... Read Article

    Transform Customer Data Into Profit

    A unified platform for analytics that can provide synergistic insights across marketing, sales and customer service is the key to achieving maximum value from customer ... Read Article