• Facebook's $350 million in Performance Advertising

    As Facebook pushes to Win The Internet, its dazzling growth in usage is still to be reflected in profits, or even revenues. ... Read Article

    Botnet of 13 Million Computers Smashed

    On Wednesday Spanish authorities announced the arrest of three alleged ringleaders behind the Mariposa botnet. Mariposa is possibly the largest botnet yet ... Read Article

    Twitter Feeding Frenzy Coming?

    Twitter reasserted itself this week with the publication of two pieces of data designed to blow people's minds and a rumor that ... Read Article

    YouTube Celebrates With a Top Five

    YouTube celebrated its fifth birthday on Valentine's Day. The youtube.com domain name was first registered on 2/15/2005 and the site was bought ... Read Article

    Shock! Google Isn’t Infallible!

    It has become crystal clear over the last week that Google rushed the introduction of Google Buzz, did little or no external ... Read Article

    Google Kills Twitter

    Google killed Twitter today. With the launch of Google Buzz they ruthlessly attacked Twitter’s weaknesses and quietly set the scene for subsequent ... Read Article

    ValueClick Exits Lead-Gen?

    ValueClick this week announced the divestiture of their lead-gen business unit, Web Clients. The stated reason is that ValueClick wants to stay ... Read Article

    Big Bucks, Bad Business: Who's Getting Google-Slapped and Why

    Google is cracking down. Last month, Google filed a trademark infringement lawsuit against Pacific WebWorks and several others as part of an ... Read Article

    Cage Fight: Calacanis vs. Zynga, ComScore & Wilson

    Jason Calacanis has made a name for himself by being smart, funny and a vocal supporter of integrity in web publishing. He ... Read Article

    Threats & Opportunities in 2010

    2010 has started at a sprint. Affiliate Summit is almost here with Las Vegas preparing for the influx of amped-up super-affiliates ready ... Read Article

    Pushing For Luxury

    Judging by the way our economy has plummeted in the last year, it seems the 2009 holiday season does not bode well ... Read Article

    The Great Divide

    Over the last five years, almost all of the topics I’ve written about focus on some aspect of performance-based advertising. My fascination ... Read Article

    Affiliate Program Multiplicity

    On various stages of their involvement with the affiliate marketing channel, merchants look in the direction of launching affiliate programs for the ... Read Article

    The Ad Network Shuffle

    The following piece was written by Eric Reyes and appeared in the Blue Book Guide to Ad Networks and Exchanges in November, ... Read Article

    Pushing for Luxury

    The following piece was written by Paresh Vadavia and appeared in Revenue Performance magazine in November, 2009. Affiliate Corner — Paresh Vadavia ... Read Article
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