★ #3 in Best Ad & Traffic Source Platforms

RichAds

Best forPush and pop buyers running iGaming offers

Visit site
Ad formatsPopPushIn-page pushNativeVideoInterstitialDirect clickMessenger
Cost to start$150Non-refundable
Automation features0/5
Based inLimassol, Cyprus

Overview

Choose it ifyou want a manager who hands you whitelists of placements already converting for your offer

Blue Book’s take

By its own account, RichAds began in late 2018 as RichPush, a push-only network, added pops, and brought every format under the RichAds name in 2020. The Cyprus company pitches itself hard at iGaming and cites a 2022 SiGMA award for iGaming traffic. Its sources run from websites and push lists to parked domains, Telegram, and calendar subscriptions. Buyers who do well on it often credit their managers for handing over whitelists of placements that already convert.

In their own words

RichAds is a global self-serve performance marketing ad network for affiliates, agencies, media buyers and marketers.

Be aware

No cash refunds: only credit for proven placement errors, claimed within 5 days of spotting them.

Blue Book Rankings

#3Best Ad & Traffic Source Platforms

Buying

Traffic sources
Extensions & toolbarsDomain redirectsMessengersPush & subscriber listsSocial (partner links)Websites
Ad formats
PopunderPush notificationsIn-page pushInterstitialNativeVideoDirect clickMessenger posts
Buying models
CPMCPCTarget CPA

What you can advertise

Accepts major verticals. Special categories: Gambling, crypto, nutra, dating and sweepstakes accepted; adult, pharma and political not accepted.

Automation features

  • 1Target-CPA biddingNot found
  • 2Auto-blocks weak placementsNot found
  • 3Budget reallocationNot found
  • 4AI creativeNot found
  • 5Agent or MCP accessNot found

Funding the account

The minimum deposit is $150, by card, e-wallet, or wire. RichAds publishes no fee of its own; bank and payment charges are yours.

Contract terms and exit

After three months without a purchase, RichAds may end the contract; what happens to any balance is not stated.

Tracking, placements and API

Placement reporting
Source IDs (32-character codes); no domain names
Include or exclude placements
Yes, by publisher, site and sub-list; whitelists listed as a higher-tier benefit
Conversion tracking
Server-to-server postback; no conversion API
Tracker templates
VoluumBinomKeitaroRedTrackBeMobAppsFlyerAdjustKochavaBranchAdsBridgeAffilkaCPV Lab ProFunnelFluxMyAffiliatesOctoTrackerPeerClickThriveTrackerTrackingDesk
Advertiser API
Campaign management on request through your manager or support; no public documentation
MCP connector
None found

Company

Headquarters
Limassol, Cyprus (online terms); the PDF terms give a registered office in Paphos

The platform’s own figures

5B+daily ad impressions
220+countries

Blue Book works to keep this information accurate. Data updated October 2026. If you spot an error or omission, please contact us.