Tip of the Week by Chris Trayhorn, Publisher of mThink Blue Book, March 4, 2009 If you don’t know what the fuss is about Twitter, you’re not alone. But if Karl Rove can do it, so can you. Find out how with 10 Twitter Tips that will actually tell you what a retweet is (clue: it’s not Barbara Walters running from the enemy…”Retreat”! Oh, never mind), and how to shrink your URLS. Go here for enlightenment: http://www.pcmag.com/article2/0,2817,2341095,00.asp Filed under: Revenue About the Author Chris Trayhorn, Publisher of mThink Blue Book Chris Trayhorn is the Chairman of the Performance Marketing Industry Blue Ribbon Panel and the CEO of mThink.com, a leading online and content marketing agency. He has founded four successful marketing companies in London and San Francisco in the last 15 years, and is currently the founder and publisher of Revenue+Performance magazine, the magazine of the performance marketing industry since 2002.