• Affiliate Market Maturing

    The affiliate space is getting more sophisticated and complex, according to the findings of the AffStat 2006 Report, an annual study examining ... Read Article

    Have You Heard the Word?

    Tell a friend: Word of mouth rocks. It's how many people find a dentist, a plumber, a pediatrician and a realtor, even ... Read Article

    Casting a Wider Net

    Podcasting is emerging as an interesting and potentially lucrative opportunity for online marketers who want to reach a wider audience.The figures for ... Read Article

    Pitching a Fit

    Sites related to health, fitness and total body wellness are humming at this time of year based on the good intentions of ... Read Article

    Denied

    On a cold Minnesota afternoon, affiliate marketer Connie Berg checks her email fearing the worst: a message from a dream merchant saying ... Read Article

    Feeding the Beast

    If you're doing online marketing and you're not leveraging RSS, what the heck are you waiting for? New technologies that both publishers ... Read Article

    Taxing Times

    Back in the early days of the dotcom boom, rampant speculation arose about how or even if online sales should be taxed. ... Read Article

    Flipping the Switch

    Maybe your relationship with your network has soured. The reports are frequently late, revenue is down and your questions are not being ... Read Article

    An Unbridled Love of Shopping: Q & A with Michelle Madhok

    Michelle Madhok has a lot of experience mixing content and commerce online. She has worked at CBS Broadcasting as a director of ... Read Article

    Richard Kohl: This is No Retirement Party

    Richard Kohl may be 70, but he sure knows how to party. As the head of a big family - he's got ... Read Article

    Look Ma, No Print: Q & A with Michelle Bottomley

    Traditional Madison Avenue advertising agencies have taken their share of lumps lately. More companies are spending bigger bucks to advertise online than ... Read Article

    Clean Sweep

    You're thinking of working with a merchant, but you don't want to be involved in any program that includes affiliates using questionable, ... Read Article

    Pedro Sostre: Follow Your Passion

    Pedro Sostre is all about art and good design. And he's not afraid to voice his opinions on either subject."Most websites suck ... Read Article

    Analyze This

    Affiliates are capitalizing on the predictable behavioral patterns of consumers by using Web analytics tools to decode customers' habits and boost revenue.So ... Read Article

    Stand By Me

    The last of the big independent affiliate and performance marketing networks was finally swallowed up by another large international conglomerate.In early September, ... Read Article

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