• Denied

    On a cold Minnesota afternoon, affiliate marketer Connie Berg checks her email fearing the worst: a message from a dream merchant saying ... Read Article

    Feeding the Beast

    If you're doing online marketing and you're not leveraging RSS, what the heck are you waiting for? New technologies that both publishers ... Read Article

    Taxing Times

    Back in the early days of the dotcom boom, rampant speculation arose about how or even if online sales should be taxed. ... Read Article

    Flipping the Switch

    Maybe your relationship with your network has soured. The reports are frequently late, revenue is down and your questions are not being ... Read Article

    An Unbridled Love of Shopping: Q & A with Michelle Madhok

    Michelle Madhok has a lot of experience mixing content and commerce online. She has worked at CBS Broadcasting as a director of ... Read Article

    Pedro Sostre: Follow Your Passion

    Pedro Sostre is all about art and good design. And he's not afraid to voice his opinions on either subject."Most websites suck ... Read Article

    Analyze This

    Affiliates are capitalizing on the predictable behavioral patterns of consumers by using Web analytics tools to decode customers' habits and boost revenue.So ... Read Article

    Stand By Me

    The last of the big independent affiliate and performance marketing networks was finally swallowed up by another large international conglomerate.In early September, ... Read Article

    Danger: Clicking Ahead

    Sometimes a click isn't really a click. Sometimes the person knocking on a website's door is really a wolf in shopper's clothing, ... Read Article

    Defend Yourself Against Click Fraud

    The sky is falling! The sky is falling!" That's what the Chicken Littles of the world would have you believe when they ... Read Article

    The Myths of Affiliate Marketing

    There are many myths regarding affiliate marketing that ought to be tucked away where you keep the collected works of the Brothers ... Read Article

    Crossing the Line

    Years before the Nasdaq tanked and banner advertising died, e-commerce pioneers like Amazon.com and CDNow began partnering with topic-centric websites to drive ... Read Article

    Managing Affiliates in a Rapidly Growing Market

    Over the past two years, the online real estate traffic volume has increased exponentially. Part of this dramatic growth is driven by ... Read Article

    Don't Give in to Click Fraud Fears

    Click fraud is a potentially serious problem faced by any affiliate marketer who uses pay-per-click (PPC) search engine advertising to market their ... Read Article

    Search for Tomorrow

    It doesn't take Edwin Hubble to recognize that the search universe is expanding. Instead of studying faraway galaxies to see the shifts ... Read Article

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