• Why Can't Performance Marketing Be Worth $40 Billion?

    People with bigger brains than my own are predicting that the online display ad market will grow from approximately $25 billion today, ... Read Article

    ROI On Marketing: Still The Only Thing That Matters

    Klein Online (& Out- of-Line) The national debt is climbing to $15B, the Dow Jones dropped 1,000 points in August and yet ... Read Article

    Do Networks Offer Agency Services?

    There are no affiliate networks that offer agency services. It doesn’t matter if they focus on CPA or lead generation, of if ... Read Article

    Will Mobile Ads Overtake Online Display?

    We all know mobile is growing at an incredible rate but sometimes one needs to step back and just look at the ... Read Article

    Google Forfeits $500 Million Generated by Online Ads & Prescription Drug Sales by Canadian Online Pharmacies

    From the Department of Justice: “Google Inc. has agreed to forfeit $500 million for allowing online Canadian pharmacies to place advertisements through ... Read Article

    Police Crackdown On Fake Anti-Virus & Online Pharmacies

    Have you ever been hit by a fake anti-virus alert on your computer? Do you know someone who has? More importantly, have ... Read Article

    Klein Online (& Out-of-Line): Kick Fraud Out!

    The mThink/Revenue Performance team were kind enough to offer me an outlet for my opinionated self and perhaps also provide a nugget ... Read Article

    FTC Aggression: Killing? Or Curing?

    The jury is in. And the verdict is that performance marketing has to clean up its act. Every week now we see ... Read Article

    Five Key Points On CA’s New Sales Tax

    Armageddon arrived two weeks ago in the fight against online sales taxes. California signed their version of the affiliate sales tax into ... Read Article

    New BLUE BOOK & Revenue Available For Download

    The latest edition of Revenue Performance is now available for download.  DOWNLOAD IT HERE.  It includes major features on inspiring trust in customers, integrating ... Read Article

    Revenue Performance Q&A with Pace Lattin

    Performance marketing is an industry full of interesting characters with rich back-stories, lots of ideas and a commitment to making things happen. ... Read Article

    Forget Cool: Design Your Homepage to Convert

    Homepages often have multiple objectives. Everyone in your organization wants to pile stuff on your homepage: products, partnership announcements, press releases, job ... Read Article

    Paying Publishers: The Good, the Bad and the Ugly

    Every publisher wants to be paid on time, no matter where in the world they might be. And every affiliate manager, whether ... Read Article

    Your Web Design is Killing Your Conversion Rate

    Let me tell you an inconvenient truth – your baby is ugly. No, I’m not offending your family genes. The “baby” I’m ... Read Article

    Usability Basics for Landing Page Optimization

    We’ve all heard the saying “perception is reality.” And when it comes to website usability, there is no truer statement. Bottom line: ... Read Article

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