• The Empire Fights Back

    As if to make the point that Twitter does not rule the roost (yet), on Wednesday Mark Zuckerberg, the CEO of Facebook, ... Read Article

    Twitter Explodes (isn't anyone bored yet?)

    Comscore released their latest traffic figures for Twitter this week showing a remarkable increase in the first two months of this year ... Read Article

    The Economy Bites. Stuff Changes.

    As companies battle to survive and/or grow in the toughest marketplace for decades, efforts to improve monetization are coming thick and fast. ... Read Article

    Overlap Matters

    Traditional wisdom says that cross-site duplication of online advertising is bad for business. And indeed duplication has traditionally been seen as redundant ... Read Article

    The Corporate Website: Five Strategies for Making Your Site More Relevant and Social

    Corporate marketing messages do not always reflect the market's perception of a product or service. The practice of "push" messaging was designed ... Read Article

    Web 2.0 and Marketing Strategy

    Addressing the Association of National Advertisers in 2004, Jim Stengel, chief marketing officer of Procter & Gamble, threw down the gauntlet. As ... Read Article

    Can You Connect With The Ad-Averse Segment Of Your Audience?

    Your advertising is invisible to a substantial segment of your audience. Intuitively, you know they're tuning out, but you need more than ... Read Article

    The Customer Advisory Board: A How-to Guide for The Internet Age

    Good market intelligence is imperative in today's increasingly competitive environment. Product segments are commoditizing; product life cycles are shortening; and with smart ... Read Article

    Q&A: Keith Pigues

    Keith Pigues is chairman of the board of directors for the Business Marketing Association International and a member of the Executive Leadership ... Read Article

    Google to buy GM?

    In a surprise press conference today a White House spokesperson announced that as part of the government rescue of the auto industry, ... Read Article

    Qualcomm's Wireless Convergence

    Qualcomm has announced a vast expansion of their wireless network. In order to provide the most expansive coverage possible, the convergence program ... Read Article

    Browse Using Face Gestures

    Opera introduces Face Gestures, a revolutionary technology designed to make interacting with your browser easier and simpler on computers with cameras.

    Guardian Newspaper Switches to Twitter-only Publishing

    Consolidating its position at the cutting edge of new media technology, the Guardian newspaper today announced that it will become the first ... Read Article

    Think Liquid

    Regardless of technological change, the future of social media will be dictated by the community's rapid adoption of new media forms. Change ... Read Article

    Two Sides of Consumer-Generated Media: Listening and Participating

    Social media is providing marketers with an array of tools and opportunities that offer an unusual entrée into understanding the good, bad ... Read Article
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