• World-Class E-commerce Platforms

    George Hansen, Q&A George Hansen joined Digital River in 2006 as a Business Manager for oneNetworkDirect, where he has currently excelled to ... Read Article

    The Interview: Wikia CEO Jimmy Wales

    The cofounder of the web’s fourth-largest site tells what’s wrong with our notions of performance-based advertising and user-generated content. It’s hard to ... Read Article

    Web Content Management Delivered as Software-as-a-Service: Manage Content Not Technology

    Online marketing revolves around the Web, and the Web revolves around content. Having the right Web content management solution ensures that you ... Read Article

    Web 2.0 and the Corporate Website

    Search engine optimization needs to be a primary consideration in every element of your website content. PDF download Web 2.0 is a ... Read Article

    ABCs of Online Marketing

    With words entering the lexicon constantly, it’s a good idea for performance marketers to study up on some new industry jargon. Because ... Read Article

    Late for a Date

    This column was supposed to be the last in our series on redesigning SostreAssoc.com, the website for my design firm Sostre & ... Read Article

    Looking for a Few Good Affiliates

    Linda Woods, CEO of PartnerCentric, an outsourced affiliate program management group, says that affiliate recruitment is the hardest thing affiliate managers have ... Read Article

    CASE STUDY: Business Objects

    Empowering RapidAdvance WithReal-time On-Demand Reporting CHALLENGE RapidAdvance is a leading direct provider of cash advance services for small and midsize businesses. The ... Read Article

    Infrastructure Solutions for Growing Businesses

      Oracle and HP deliver flexible, affordable and easy-to-manage reference architectures that are tested and validated for optimal performance. Oracle and HP ... Read Article

    INTERVIEW: Scott Musson

    Scott Musson is senior director, IBM GlobalBusiness Unit, at VMware. For more information, please visit www.vmware.com. Midmarket Strategies: What are some of ... Read Article

    Interview with Thomas R. Kolder

    CFO: What is the profile for today’s successful public-company CFO, and how has it changed over the last five to 10 years? ... Read Article

    Welcome to the Era of the Social Customer

    Renewed focus on the social business network is shedding light on the power and proliferationof the defined customer experience. PDF download Social ... Read Article

    Avaya Customer Interaction Suite and Enhanced Self-Service Keep Race Fans in the Driver”s Seat

    With centralized contact center reporting across all locations, you can learn about the business –how to improve a revenue stream, how to ... Read Article

    Making the Pivot: The New Playing Field of Customer Experience Management

    The very best athletes shift the momentum of the game at critical moments, and as spectators this pivot can take our breath ... Read Article

    Winning Back ”Lost” Customers: Who Do You Woo – and How?

    How many customers does your company lose every year? If you’re like the average company, up to 40 percent of your customers ... Read Article

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