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Rakuten Advertising provides distinctive marketing solutions, unparalleled expertise, and unique opportunities to amplify digital marketing performance for brands and agencies worldwide. The network leverages Rakuten Group's inventory, data, and technology innovation.
Rakuten Advertising is a global marketing solutions provider that connects brands and agencies with diverse audiences across its vast partner ecosystem. The network leverages the inventory, data, and technology innovation of the Rakuten Group, Inc., which includes over 70 businesses and nearly 1.4 billion members, alongside its own global publisher network. This combination drives exceptional business growth for clients and offers unparalleled expertise in digital marketing performance.
Rakuten Advertising's premier global affiliate network has been ranked #1 by mThink and IPMA, and caters to brands from retail, direct-to-consumer, finance, and more. Their expert teams offer support, innovative products, and strategic partnerships to drive performance and growth for clients. Additionally, the network reaches unique audiences through premium owned-and-operated companies such as Rakuten Viber, Rakuten TV, and Rakuten Viki, adding variety and incremental reach to clients' media mix.
To help clients make data-driven marketing decisions, Rakuten Advertising provides impactful market intelligence through unique data and insights that reveal what drives businesses and impacts industries. Their commitment to putting consumers at the center of everything enables them to deliver unparalleled transparency, insight, and results for partners and clients.
With a focus on rewarding loyalty and building relationships, Rakuten Advertising strives to deliver experiences that inspire and enhance the lives of consumers while ensuring the success of their clients.
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With over 25 years of experience, Rakuten Advertising offers data-driven products and platforms that fuel advertiser and publisher connections at scale, creating relevant matches to activate audiences and accelerate performance. They focus on customized support and models aligned to clients' needs.
Rakuten Advertising is an award-winning affiliate network that helps brands make real connections that drive actual results. With a global network representing quality, quantity, and diversity, Rakuten Advertising offers strategic support and data-driven products, earning the title of industry's #1 Affiliate Marketing Network for 11 years running.
The network provides greater commissioning opportunities through a suite of tools, allowing clients to go beyond a limited commissioning view and earn more for the sales they influence. Rakuten Advertising's global footprint and regional expertise accelerate market expansion and growth across the US, Canada, Brazil, Europe, and APAC, with local teams working closely with partners to identify new opportunities, navigate regional compliance needs, and secure program exclusivity.
Rakuten Advertising focuses on personalization for improved performance, using their two-sided data ecosystem and proprietary personalization technology to provide visitors with a more tailored and organized advertising experience. They have transformed traditional affiliate marketing by incorporating advanced AI and programmatic capabilities throughout their products and platforms.
Some of the tools and technology offered by Rakuten Advertising include the Publisher Dashboard, which consolidates resources for finding and managing relationships and transparent performance reporting. Their Matchmaking feature uncovers data-driven recommendations for valuable new partnerships, while their Mobile App Tracking enables deep-linking capabilities for a smooth conversion experience and easy tracking of app installs, leads, and conversions. The Automate feature auto-converts all standard advertiser links into commissionable tracking links, and their Consumer Graph allows for smarter, real-time content and ad-serving decisions, creating more personalized experiences.
Rakuten Advertising provides training and support through educational tools to optimize clients' programs and boost commissions. Additionally, they prioritize safety and compliance by offering a Compliance Suite, which includes rate management, fraud detection, and adherence to data privacy regulations with CMP support.
In summary, Rakuten Advertising is an award-winning affiliate network that focuses on driving results for brands, publishers, and advertisers by offering strategic support, data-driven products, personalization technology, and a suite of tools and technologies to improve performance.
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Rakuten Advertising's global network offers quality, diversity, and strategic support, combined with data-driven products, to help publishers make real connections that drive results. The network has been voted the industry's #1 Affiliate Marketing Network for 11 years running.
Rakuten Advertising is an award-winning affiliate network that helps publishers make real connections that drive actual results. With a global network representing quality, quantity, and diversity, Rakuten Advertising offers strategic support and data-driven products, earning the title of industry's #1 Affiliate Marketing Network for 11 years running.
Rakuten Advertising's global footprint and regional expertise accelerate market expansion and growth across the US, Canada, Brazil, Europe, and APAC, with local teams working closely with partners to identify new opportunities, navigate regional compliance needs, and secure program exclusivity.
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