• Blue Ribbon Panel: Interview Melissa Feemster

    Does the difficulty in predicting which creatives will be accepted to run by Facebook and other social platforms make them still useful ... Read Article

    Blue Ribbon Panel: Q&A with JP Sauve

    Imagine you are a newbie affiliate entering the industry today. Which vertical would you choose? What would be your strategy for success?My ... Read Article

    Blue Ribbon Panel Interview: Cristian Miculi

    Hundreds of millions of dollars have been raised by AdTech startups over the last few years, and now there is much talk ... Read Article

    Q&A: Geno Prussakov on Affiliate Marketing Hot Topics

    Imagine you are a newbie affiliate entering the industry today. Which vertical would you choose? What would be your strategy for success? ... Read Article

    Blue Ribbon Panel Interview: Nicolas Chrétien

    Interview: Nicolas Chrétien How is big data going to impact the performance marketing industry?I don’t agree with the future-tense implication that big ... Read Article

    Clickbooth Continues to Fight for Affiliate Marketing

    Press Release Invalidates Essociate Affiliate Pooling Patent Claims Again! Sarasota, FL – Clickbooth is pleased to announce that on March 11, 2016, ... Read Article

    Parent Company of CrakRevenue Wins Appeal in Patent Fight Against Essociate

    Press Release QUEBEC CITY, QC, March 15, 2016. On Friday, March 11, 2016, the US Federal Circuit unanimously affirmed U.S. District Judge ... Read Article

    MarTech Hits Affiliate Marketing

    The rapid implementation of big data-driven analytics, programmatic tools and automated marketing technologies is going to transform the affiliate marketing industry. Look ... Read Article

    Interview with CEO Ronen Hamatian

    Sponsored Content Interview with CEO Ronen Hamatian Madrivo entered the Blue Book rankings with a bang this year. To what main factors ... Read Article

    Blue Ribbon Panel: Interview with Jackie Bates

    1. What did you learn from ASW?  A couple of the many valuable ASW takeaways included meeting with members of  the Performance ... Read Article

    Blue Ribbon Panel: Interview with Linda Woods

    What are your two or three key performance marketing-related predictions for 2016? 1. New Customer Focus – as retail affiliate marketing continues ... Read Article

    Blue Ribbon Panel: Interview with Nicholas Chrétien

    What are your two or three key performance marketing-related predictions for 2016? First, I predict the continued rise of the mobile market ... Read Article

    Blue Ribbon Panel: Interview with Geno Prussakov

    Are big brands and agencies right to worry about fraud in the performance marketing channel? Not only big ones, but agencies and ... Read Article

    Blue Ribbon Panel: Interview with Jackie Bates

    What are your two or three key performance marketing-related predictions for 2016? With a growing need for relationship-based, humanized marketing, we will ... Read Article

    Blue Ribbon Panel: Interview with Peter Tarr

    What are your two or three key performance marketing-related predictions for 2016? Narrowed focus – I believe that it will be critical ... Read Article

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