mThink

LinkConnector is a network that has been getting increasingly good results in the Blue Book survey and so we took the chance recently to catch up with their CEO, Choots Humphries. The network has been around since 2004, making it one of the longest-established performance marketing platforms today. While they have always provided a fairly [...]

Press Release January 31, 2013 The US online travel market has grown exponentially in the last 12-24 months, with the WTCC reporting that it reached $313billion in 2012*.  Global performance network, Affiliate Window has experienced firsthand the benefits of this growth with a range of new travel and tourism brands joining the network in 2012.  [...]

The AffiliateBenchmarks global research study collected data from over 9,500 affiliate marketing professionals including both publishers and advertisers. In this custom analysis,

Applying adaptive CRM capabilities to CRM and other customer-facing systems enables the enterprise to learn from their customer interactions in real time to continuously refine the best next action or best next offer. Adaptive capabilities enable customer-facing systems to capture details about a customer interaction where they were not able to do so before, pumping [...]

After wrestling with first-generation customer relationship management solutions that were difficult to use, customize and integrate, organizations have learned the importance of having a CRM solution that is flexible enough to fit the way they do business – a solution that enables improved customer loyalty and profitability and supports innovation across the whole organization. This [...]

Not long ago, choosing customer relationship management (CRM) software was relatively simple, with one company, Siebel Systems, dominating the market. Even when competing vendors appeared, organizations were able to select their software by simply comparing product features to their checklist requirements. Nowadays, most organizations that try to follow the classic checklist approach soon find that [...]

CRM: Beyond tremendous ROI, what are today’s CRM customers seeking? Bob Stutz: Companies are looking for better relationships with their customers. Successful businesses today have a better understanding of their customers, and a better understanding of their needs and wants. They strive to find ways to best meet their customer needs and manage the customer [...]

A Powerful New Paradigm for Application Development

Microsoft Dynamics CRM has grown in popularity with businesses and organizations of all types because of its ease of use and effectiveness as a traditional customer relationship management (CRM) application.

Nikon’s implementation of its customer experience management strategy demonstrates the power of knowing your customers. It also shows the importance of understanding their needs as well as what motivates them to continue doing business with you. With revenues of more than $5.9 billion, the Nikon brand is respected globally by consumers for its innovations in [...]