Tag Archives: Industry Trends

The Agency’s Guide To Performance Companies

May 1, 2013

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More and more global brands and agencies are moving large budget spends to performance-based marketing. They are, like most marketers, attracted not only to

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MediaWhiz Expands Affiliate Network to Include International Campaigns – Press Release

April 18, 2013

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MediaWhiz

Press Release NEW YORK (April 18, 2013) — Performance marketing agency MediaWhiz today announced the expansion of its affiliate network, MonetizeIt, as part of its cross-publishing capabilities with parent company Matomy Media Group. MediaWhiz now offers a broader selection of domestic and international affiliate marketing campaigns, including game and mobile app downloads, as well as [...]

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Thoughts On Google Affiliate Network Closing

April 17, 2013

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If you haven’t heard already, yesterday GAN announced that they will be winding down their operations over the next few months. To anyone that has been paying attention, this is not surprising news. GAN has been a bad fit for Google from the very beginning. As Google has extended its tentacles into almost every aspect [...]

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Why Do Some Networks Thrive While Others Die?

April 17, 2013

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Men Of MaxBounty

How do some performance marketing networks keep succeeding against all odds? Why is it that while some CPA networks vanish almost overnight, others survive and grow?

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Successful Global Expansion Through The Affiliate Channel

April 17, 2013

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Global Expansion

Certainly we’ve all heard about the e-commerce companies that expanded into new markets and successfully increased sales, elevated brand awareness and

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Why Native Ads And Programmatic Platforms Will Boost Content Advertising

March 20, 2013

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Your Ad

Two of the more recent innovations to come along in online advertising, native ads and programmatic platforms, are changing the content advertising landscape. Industry

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New Report: eCommerce On Mobile Ready To Boom

February 28, 2013

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Mobile Future 35

comScore’s 2013 Mobile future In Focus report was released on Thursday and delivers up-to-date insights into the state of the mobile marketplace. The report looks at the differences in the ways that smartphones and tablets are used in eCommerce, as well studying the international marketplace and the competition between Android and iOS platforms. Most interesting [...]

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LinkConnector Merchant Offers Go Viral with the Network’s Newest Technology, Shareable Offers

February 27, 2013

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LinkConnector

Press Release LinkConnector’s Newest Technology, Shareable Offers, Gives Consumers the Ability to Dynamically Share Offers from Affiliate Sites, Giving Merchant Offers and Promotions the Opportunity to Go Viral Cary, NC — February 27, 2013 – LinkConnector, a leading Performance Marketing Network providing Affiliate Marketing, Tracking and Agency services to some of the Internet’s largest retailers, [...]

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LeadPile Launches Smart Ping Tree Technology

February 27, 2013

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Lead Pile

Press Release Proprietary algorithm fosters increased revenue for both buyers and sellers PHOENIX-(BUSINESS WIRE)-February 2013-LeadPile, the world’s premier lead exchange, has launched an innovative ping tree system, designed to improve returns for both buyers and sellers. The new Smart Ping Tree’s proprietary technology is engineered for high performance, increased revenues, and long-term success. “The Smart [...]

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