Check out this recent infographic on traffic fraud from Dedicated Media. Bots, bots and more bots.
Tag Archives: Fraud
April 17, 2013
How do some performance marketing networks keep succeeding against all odds? Why is it that while some CPA networks vanish almost overnight, others survive and grow?
November 6, 2012
Protecting trade secrets in order to retain their value is only possible once a business understands the types of assets that deserve protection under trade secret law. While business owners are typically aware that a secret process constitutes a trade secret, often overlooked are sales plans, business policies and customer lists. That said, although a [...]
October 15, 2012
Record $478 Million Judgment Against Marketers of Massive Get-Rich-Quick Infomercial Scams: a U.S. district court ordered the marketers of three get-rich-quick systems…to pay a record $478 million for deceiving close to one million consumers with phony claims that they could make easy money using their programs. [Read More] ”This huge judgment serves notice to anyone [...]
September 20, 2012
The Federal Trade Commission is mailing 93,086 refund checks totaling nearly $2.3 million to consumers who allegedly were charged hidden fees tied to a bogus work-at-home product. By deceptively using the name and logo of the Internet search company Google Inc. and falsely promising that consumers could earn $100,000 in six months, the FTC charged, [...]
August 23, 2012
It has been a busy summer for online marketing professionals. LeadsCon East and Affiliate Summit East were scheduled three weeks apart, making scheduling and planning for these important events somewhat more complicated than in years past. Despite the close proximity of the two shows, each continues to offer a different kind of value. LeadsCon attracts [...]
August 2, 2012
It is simply not possible in the current environment for an advertiser or marketer to anticipate all of the potential scenarios that might garner the attention of a regulator. Today’s advertising landscape is pro-consumer and pro-enforcement. Federal and state regulatory enforcement actions alleging unfair or deceptive trade practices are escalating at an unprecedented level and [...]
June 28, 2012
May 15, 2012
So-called Internet marketing "gurus" plague the performance marketing industry, ripping off newbie affiliates with get-rich-quick schemes and BS advice that costs a fortune. So it was interesting to see tech website The Verge release a massive expose of what they called "SCAMWORLD", featuring such well-known personalities as Frank Kern, Andy Jenkins, Yanik Silver and Mike Filsaime.