social-growth cropHoly mackerel! Shopify just analyzed 37 million social media visits that resulted in more than half a million conversions. And they’ve produced a great infographic (after the jump).
Sample takeaways:
– 85% of orders via social traffic came through Facebook;
– Instagram generates higher order values than FB or Twitter;
– Facebook also has the highest conversion rates.
See the full infographic below.

 

Social Growth Infographic