• Richard B. Newman Selected to Author Consumer Protection Section of ALM FTC Law Treatise

    FTC Compliance, CID, and Defense Lawyer Richard B. Newman Selected to Author Consumer Protection Section of Prestigious ALM FTC Law, Practice and ... Read Article

    Jackie Bates on Affiliate MarTech Opportunities

    Hundreds of millions of dollars have been raised by AdTech startups over the last few years, and now there is much talk ... Read Article

    Blue Ribbon Panel: Interview Melissa Feemster

    Does the difficulty in predicting which creatives will be accepted to run by Facebook and other social platforms make them still useful ... Read Article

    Blue Ribbon Panel: Q&A with JP Sauve

    Imagine you are a newbie affiliate entering the industry today. Which vertical would you choose? What would be your strategy for success?My ... Read Article

    Blue Ribbon Panel: Interview with Melissa Feemster

    How is big data going to impact the performance marketing industry? Big data is going to drive the performance marketing industry forward and ... Read Article

    Advertisers, STOP mispricing your CPA leads!

    One of the major components to a successful performance marketing campaign is the optimum pricing for leads.  Pay too much and the ... Read Article

    Millionaire Network’s Not-So-Secret Sauce For Driving Advertiser Sales Online: Quality

    Parker Powers of Millionaire Network tells us what it takes to grow a network into the BLUE BOOK Top 20 in less ... Read Article

    Q&A with LinkConnector on Event and Cookie Attribution

    How does a merchant decide to apportion the credit for a sale? Should the commission be paid to the last affiliate who ... Read Article

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