How massive is mobile? Absolutely huge. More than you even think. A new analyst report reveals that mobile devices have now achieved greater market penetration worldwide than bank accounts, safe drinking water and electricity. That’s right. More people can access a cell phone than have electricity.
Bonus fact: mobile now represents 50% of consumer budget for information technology. Mobile industry analyst Chetan Sharma has a whole downloadable deck that examines the global mobile marketplace. Well worth a read if you’re wondering where to invest for the future