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Affiliate Networks Bringing Life to the Omni Experience

October 6, 2014

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Omni-channel Experience

Any company that wants to stay relevant has to keep up with the marketplace and the  consumers who are driving it forward with their changing demands. As 2013 and 2014 gave  rise to the need for an omni-channel strategy, the coming year will give rise to what is called the omni experience: what it means […]

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Choosing Your Best Network Partner

October 8, 2013

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Choosing Your Best Network PArtner

Whether you are an advertiser or a publisher there are many opportunities available in today’s online landscape and many important decisions to be made as a result.

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The Benefits Of Going Performance

December 6, 2012

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One of the most common demands from brand managers and CMOs is the ability to access good quality traffic at scale. The problem is that all too often, it is hard to differentiate

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INTERVIEW: Todd Rowe

October 14, 2007

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Midmarket Strategies: What are some common challenges or initiatives midsize customers have? How can BI address those? Todd Rowe: Of course, every company is unique. But some of the most common challenges we see midsize companies face include meeting and scaling to aggressive growth targets, improving operational efficiency, increasing revenues and customer satisfaction. These challenges […]

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Making Finance Departments More Strategic in Midsize Companies

October 14, 2007

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The finance organizations in midsize companies should play a more strategic role, and information technology can be an important tool in helping them do so. Finance plays a key role in collecting and disseminating information vital to running a company. Today midsize companies can use information technology to provide managers and executives with greater visibility […]

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Operational BI Provides Instant Answers for Direct Action

October 14, 2007

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Competitive pressures are forcing midsize companies to react faster to changing business conditions and customer requirements. As a result, there is now a need to use business intelligence to help drive and optimize business operations on a daily basis, and, in some cases, even for intraday decision making. HOW ARE WE DOING RIGHT NOW? It […]

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A New Approach to Operational Business Intelligence

October 14, 2007

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Business intelligence (BI) software has existed for more than two decades. It mainly supports executive decision makers and a subset of strategic analysts. Traditional BI solutions have usually not been available to line-of-business managers and frontline employees or to external stakeholders like suppliers or customers.[1] The next horizon for BI involves deploying applications along with […]

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Performance Management Dashboards for the Midmarket

October 14, 2007

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They’re everywhere. The terms “Business Intelligence,” “Business Performance Management,” “Dashboards” and “Scorecards” are featured in books, magazines, newspapers and industry publications. Many executives fear that executing a performance management or business intelligence strategy will be prohibitive – too costly and disruptive to yield results. But to stay competitive and continue to grow, companies need to […]

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Budgeting, Forecasting & Reporting Made Easy – A New Choice for Midsize Companies

October 14, 2007

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It’s hard to react quickly to the ever-changing business environment. That’s why the most successful companies are those that have intensified their focus on planning. Managers in these companies establish budgets and forecasts, rigorously measure performance against these plans, evaluate alternative scenarios, take quick action based on informed decisions and re-forecast accordingly. But most companies […]

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