Archive | Connecting to Customers RSS feed for this section

Affiliate Networks Bringing Life to the Omni Experience

October 6, 2014

0 Comments

Omni-channel Experience

Any company that wants to stay relevant has to keep up with the marketplace and the  consumers who are driving it forward with their changing demands. As 2013 and 2014 gave  rise to the need for an omni-channel strategy, the coming year will give rise to what is called the omni experience: what it means […]

Continue reading...

Partnerships, Partnerships, Partnerships!

January 14, 2013

1 Comment

In a recent report titled Establish New Agency Partnerships, Forrester analyst David M. Cooperstein asserts, “Building a 21st century brand requires marketers to form new

Continue reading...

The Benefits Of Going Performance

December 6, 2012

Comments Off

One of the most common demands from brand managers and CMOs is the ability to access good quality traffic at scale. The problem is that all too often, it is hard to differentiate

Continue reading...

Subscription Commerce Will Eat Your Lunch

October 22, 2012

Comments Off

The subscription commerce sector is growing fast and is acting as an intensive prototyping lab for what works in selling products online. The benefits of creating a subscription revenue stream are huge with some reports claiming that over half of all US businesses are either already using or are actively exploring recurring revenue offerings. There […]

Continue reading...

CASE STUDY: Entellium, Inc.

October 14, 2007

0 Comments

Filling the pipeline with good quality leads is an important part of sales management. Knowing the outcome of those leads is equally important. For Allied Tube & Conduit, the lead system was more like a black hole where leads went in, but information didn’t come out. “That was a big problem,” says Jill Sadlak, marketing […]

Continue reading...

CASE STUDY: RightNow Technologies

October 14, 2007

0 Comments

Nikon’s implementation of its customer experience management strategy demonstrates the power of knowing who your customers are, what they need and what motivates them to continue doing business with you. With revenues of more than $5.9 billion, the Nikon brand is respected globally by consumers for its innovations in cameras, lenses and other consumer optical […]

Continue reading...

CASE STUDY: RightNow Technologies

October 14, 2007

0 Comments

Every company must learn from its customers constantly, but when you’re pioneering a new market, it’s even more important to find out quickly what customers want. It’s also essential to deliver great service and support – since your customers have no previous experience with your product. That’s why iRobot – makers of the Roomba® Vacuuming […]

Continue reading...

CDW is built around the customer, helping you leverage technology to bring more value to your bottom line.

October 14, 2007

0 Comments

CDW serves as a virtual extension of your I.T. team, augmenting your internal department where critical gaps may exist. Your dedicated account manager is backed by industry-certified CDW technology specialists who cover the entire technology spectrum and can team together to help you develop solutions for nearly every aspect of your I.T. operation. This multidisciplinary […]

Continue reading...

Distributing Web-Based Applications to the Midsize Enterprise

October 14, 2007

0 Comments

Etelos provides on-demand, customizable Web 2.0 applications for businesses in the hosting environment of their choice. On the Etelos Store, developers can sell applications, businesses can try applications and Internet service providers can offer hosting services in one ecosystem with all the features of software as a service (SaaS) and all the flexibility of custom […]

Continue reading...