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LeadPile Launches Smart Ping Tree Technology

February 27, 2013

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Lead Pile

Press Release Proprietary algorithm fosters increased revenue for both buyers and sellers PHOENIX-(BUSINESS WIRE)-February 2013-LeadPile, the world’s premier lead exchange, has launched an innovative ping tree system, designed to improve returns for both buyers and sellers. The new Smart Ping Tree’s proprietary technology is engineered for high performance, increased revenues, and long-term success. “The Smart […]

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The New Google Webmaster Guidelines Are Killing Affiliates

October 15, 2012

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Affiliates have been complaining for a long time that Google keeps changing the rules of SEO. Most of the time it claims that it is doing it for the benefit of its users, but often it seems Google is just taking care of its own web properties. Recent Google algorithm updates have punished “thin” content […]

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The Future Is Bright for Digital CPS

September 10, 2012

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Affiliate marketing is in a constant state of flux and with the recent changes in the CPA space it is easy to see why many online marketers have adopted a cautious outlook. But there is hope for the future. A viable alternative to CPA has stepped into the limelight and that alternative centers around digital […]

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Ensuring Email Quality The Right Way And The Wrong Way

August 22, 2012

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Europe is different to the USA, in affiliate marketing as well as almost everything else. Take CPA networks as an example. In the USA there is enormous competition between many CPA networks with the result that affiliates are valued and in many cases the networks compete to offer the best possible commissions paid in the […]

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Let’s Call it ‘Anti-social’ Media

August 2, 2012

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I’m confused why we refer to this world of Facebook, Twitter, LinkedIn, Foursquare, Pinterest, YouTube, Google+, MySpace, etc., as “social” media. From everything I’ve experienced, it should really be called “anti-social” media. The sad reality is that social media has devolved into a series of faceless and impersonal interactions through PCs, smartphones and tablets, whereby […]

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Bigpoint Engages DirectTrack for Increased Analytics and Innovative Technology

July 12, 2012

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  Press Release: DirectTrack powers the Bigpoint affiliate program. PITTSBURGH – July 10, 2012 – Direct Response Technologies, a leading provider of global performance marketing solutions, announced that Bigpoint, a worldwide leader in online games, has chosen DirectTrack to provide advanced tracking and unequaled scalability for the company’s performance marketing initiatives. “As we continue to […]

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B2B Demand Generation

June 28, 2007

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How Successful Companies are Improving Sales and Marketing Results

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Business-Specific Solutions With Experience Built In

June 28, 2007

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Infor delivers integrated enterprise solutions as well as best-in-class stand-alone products that help our customers meet the essential challenges they face in today’s competitive global economy – challenges related to their supply chain, customers and suppliers, workforce, assets, product life cycles, operational and business performance and more – so they can prepare for the future […]

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A New Look at Managing Incentive Compensation

June 28, 2007

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Figure 1: Salespeople are working harder, with less to show for it.

Chief sales officers face some formidable challenges in adapting what they already know about incentive compensation to the realities of today’s sales environment. We believe they must “go back to go forward” – specifically, they must rediscover what motivates human beings and use these insights to design a richer approach to incentive management.

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