Press Release NEW YORK CITY – June 26, 2012 – Rakuten LinkShare today announced the results of a study it commissioned by Forrester Consulting on the direct and indirect value of affiliate marketing. The report, “Affiliate Marketing – The Direct and Indirect Value that Affiliates Deliver to Advertisers” explores how affiliate marketing sites are meeting [...]
Archive | Planning and Budgeting RSS feed for this section
Report: Rakuten LinkShare Performance Marketing Study Uncovers Strong Growth Opportunities in $4.5B Industry
CASE STUDY: Blythe J. McGarvie
July 30, 2007
Aided by advances in technology, which have helped us achieve more accurate results in less time, executives have built a body of work that has come to be collectively known as business performance management (BPM). During the early days of this discipline, my peers and I developed tools and techniques to better operate and manage [...]
The Chief Finance Office A Balancing Act
July 30, 2007
Organizations today are at a crossroads with what to expect from their finance function. While there is value in adding analytical thinking and strategic financial support to all decision making, there is also a demand for accurate and timely financial reporting that doesnât result in a financial ârestatementâ or, even worse, land the organization in [...]
Best Practices in Operational BI
July 30, 2007
Research Methodology Focus. This report is designed for the business or technical manager who oversees a BI environment and wishes to learn the best practices and pitfalls of implementing an operational BI capability. Methodology. The research for this report is based on a survey that TDWI conducted in February 2007, as well as interviews with [...]
Turning IT Services Change From a Minefield to a Gold Mine
July 30, 2007
If you havenât reviewed the performance of your IT services in at least 18 months, chances are good that 20 percent or more of your spending is being wasted. As experienced CFOs who manage technology-buying decisions know, however, thereâs a strong reason to hold back on plans to optimize hosting, networking, content delivery and other [...]
Interview with Mark Smith
July 30, 2007
CFO: What is the recent activity in the performance management space all about? Mark Smith: Itâs not just recent activity. For decades, finance has made continuous steps to not just improve financial performance but manage it efficiently, and now the shift is toward financial effectiveness. At the core, this is the foundation for performance management [...]
ADP CANADA: Cognos Allows Us to Look at Things in Different Ways and Find Real Opportunities
September 30, 2003
ADP CANADA Canada’s largest provider of payroll and human resource information solutions, paychecks, securities transactions processing, automotive computing solutions, and auto damage claim estimates. Industry Business Services Geography Canada Planning Requirements New planning infrastructure Streamline planning and budgeting Improve forecast accuracy Reduce cycle time Identify cost savings Previous [...]
Better Performance Management
September 30, 2003
Numerous market forces have pushed the need for better performance management. The Sarbanes-Oxley Act and revised international accounting standards raised requirements for transparency and timeliness of financial reporting. The economic downturn and increased global competition forced companies to operate more efficiently. Technology advances such as enterprise systems and the Internet sparked an explosion in the [...]
Business Insight
September 30, 2003
Gone are the days when it was a major exercise for Unilever to identify and assess the performance of the 1,600 brands that comprised its global portfolio. As part of a new corporate growth strategy, the global portfolio has been reduced to 400 key brands, and a new data warehouse has been implemented. Global, regional, [...]















June 28, 2012
Comments Off