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Report: Rakuten LinkShare Performance Marketing Study Uncovers Strong Growth Opportunities in $4.5B Industry

June 28, 2012

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Press Release  NEW YORK CITY – June 26, 2012 – Rakuten LinkShare today announced the results of a study it commissioned by Forrester Consulting on the direct and indirect value of affiliate marketing. The report, “Affiliate Marketing – The Direct and Indirect Value that Affiliates Deliver to Advertisers” explores how affiliate marketing sites are meeting […]

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CASE STUDY: Blythe J. McGarvie

July 30, 2007

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Aided by advances in technology, which have helped us achieve more accurate results in less time, executives have built a body of work that has come to be collectively known as business performance management (BPM). During the early days of this discipline, my peers and I developed tools and techniques to better operate and manage […]

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The Chief Finance Office — A Balancing Act

July 30, 2007

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Organizations today are at a crossroads with what to expect from their finance function. While there is value in adding analytical thinking and strategic financial support to all decision making, there is also a demand for accurate and timely financial reporting that doesn’t result in a financial “restatement” or, even worse, land the organization in […]

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Best Practices in Operational BI

July 30, 2007

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Research Methodology Focus. This report is designed for the business or technical manager who oversees a BI environment and wishes to learn the best practices and pitfalls of implementing an operational BI capability. Methodology. The research for this report is based on a survey that TDWI conducted in February 2007, as well as interviews with […]

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Turning IT Services Change From a Minefield to a Gold Mine

July 30, 2007

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If you haven’t reviewed the performance of your IT services in at least 18 months, chances are good that 20 percent or more of your spending is being wasted. As experienced CFOs who manage technology-buying decisions know, however, there’s a strong reason to hold back on plans to optimize hosting, networking, content delivery and other […]

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Interview with Mark Smith

July 30, 2007

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CFO: What is the recent activity in the performance management space all about? Mark Smith: It’s not just recent activity. For decades, finance has made continuous steps to not just improve financial performance but manage it efficiently, and now the shift is toward financial effectiveness. At the core, this is the foundation for performance management […]

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Cognos Planning Series 7 Version 3 Released

September 30, 2003

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Assessment Cognos announced the availability of version 3 of Cognos Planning Series 7. The software is used to forecast, plan, measure performance and analyze important business activities. It can be used for traditional expense budgeting, but the software also enables managers of business units or functional groups to create operating plans and use these to […]

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Oracle Opens New World of Opportunity

September 30, 2003

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Assessment The recent Oracle OpenWorld conference provided education and insight into the future of Oracle, what its priorities are for database, tools and applications and how it will drive its strategy into the market. In addition, the pending acquisition of Peoplesoft and the recent acceptance of the updated tender purchase offer will alter the course […]

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Planning and Budgeting Are Not the Same

September 30, 2003

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View Words matter. Most of the time “planning” and “budgeting” are used as synonyms, but in fact they mean two different things. A plan (partly from the old French for a foundation) is a detailed formulation of a program of action or an orderly arrangement of parts of an overall design. A budget (also from […]

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