mThink

Press Release AvantLink.ca Features Exclusively Canada-Focused Merchants Park City, UT (PRWEB) October 01, 2012   AvantLink, an innovative affiliate network, has launched AvantLink.ca, the Canadian version of their network consisting of affiliate marketing programs specifically for that market. Since all merchants are focused entirely on that market, it makes AvantLink.ca the first exclusively-Canadian affiliate network. [...]

Press Release Adam Riff and Steve La Peruta promoted to senior vice president roles overseeing digital strategy and technology NEW YORK and FORT LAUDERDALE, Fla. (September 27, 2012) — MediaWhiz, a leading full-service integrated digital media agency, today announced the promotion of Adam Riff and Steve La Peruta as senior vice presidents in charge of [...]

Press Release  Engagement Display Advertising Model Broadens Portfolio of Services and Solutions Beyond Affiliate Marketing NEW YORK CITY – September 5, 2012 – Rakuten LinkShare today announced it has entered into a definitive agreement to acquire mediaFORGE, a Utah-based dynamic display media company. Founded in 2009, mediaFORGE’s Consumer Engagement display platform provides online advertisers with [...]

Ever since humans learned to use simple tools some 2.6 million years ago, technology has unrolled in cycles. The ongoing drive to make life easier or more productive continuously sparks new lines of innovative products, which in turn creates more wants and needs. The speed and scope of these progressions depend on the item and [...]

Developing a new affiliate program can be a lengthy and sometimes complex process but all of that effort be wasted if, once launched, the program fails to attract any affiliates. It seems almost too obvious to say, but affiliates are the life-blood of any successful affiliate program and so recruitmentis of critical importance if a [...]

It is simply not possible in the current environment for an advertiser or marketer to anticipate all of the potential scenarios that might garner the attention of a regulator. Today’s advertising landscape is pro-consumer and pro-enforcement. Federal and state regulatory enforcement actions alleging unfair or deceptive trade practices are escalating at an unprecedented level and [...]

Mary Meeker’s annual Internet Trends report is always the place to look for guidance on where future opportunities may lie. It rewards a full reading (download link after the jump) and is rich enough that I’m not even going to comment on it in this post. I’ll just give you a few of her insights

Press Release

New Insights into the Performance Marketing Channel Shared While Celebrating the Industry’s Best and Brightest

If you don’t know how to speak Portugese or Chinese now is the time to make friends with someone who can. Two reports this week showed the opportunities in two of the fastest growing economies in the world, Brazil and China. Affiliates and networks seeking new buyers – this is where you can find them.
From Forrester: