• Apple Drinks Google's Milkshake

    2012-Q1: Apple's profits $11.6 Billion Google's revenues $10.7 Billion And if the iPhone was a business on its own, it would probably ... Read Article

    Travel Vertical Heats Up For Summer

    comScore reports that various travel categories occupied half of the top 10 fastest growing verticals during March as people start researching and ... Read Article

    7 Reasons You Need To Be In China

    Ad Age's Digital Conference has been running this week and one presentation in particular caught my eye. Lau Seng Lee from Tencent ... Read Article

    Google CPCs Drop As Facebook's Rise 28%

    In the last quarter Google's CPC rates decreased by 12% compared to the year before, at the same time that Facebook's rates ... Read Article

    Nobody Even Sees 50% Of Your Media Buy

    What would you say if I told you that fully half of all the display ads you buy are never even seen ... Read Article

    60% Of Mobile Performance Ads At Risk?

    Eight mobile ad networks are collaborating to come up with a new way to track iPhone and iPad users. The initiative, called ... Read Article

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